Our Story
The elevator pitch
We’re a platform for iconic British musicians, actors, athletes, entertainers, comedians and presenters from the 70s through to the noughties, to sell personalised messages and social media engagements to their fans. It’s a great way for ‘celebrities’ to engage with their audience, create unique content and make money.
How we came to create a celebrity video message platform
Long story short. Until the pandemic, the core of our team worked for a ‘cutting edge’ web agency. Think Cambridge Analytica, for wallpaper makers, insurance companies and banks.
Basically, we tapped into online trends and data, to build and run fairly complex online experiments, to help big companies determine if there was a market for their new product ideas.
With the advent of Covid, that kind of work ended, leaving a room full of very talented folk sitting around discussing our pipedreams. One idea grabbed our imagination and we decided to sink all the experience and knowledge we’ve accumulated into building the best celebrity video message platform in the universe. Fast forward six months and here we are.
Why the UK needs us
Shoutouts are a great way for celebrities and people in the public eye to engage with their fans by creating and selling unforgettable gifts, in the form of personal celebrity video messages.
What better way to say happy birthday or congratulations or good luck or just about whatever, than by hiring your loved one’s favourite personality to do it for you?
Shoutouts are hugely popular in the USA and India. And now they’re catching on in the UK, where growth has risen more than 300% since the start of 2020!
Until now, the only way to find a British celebrity offering personalised messages was by trawling through huge lists packed with obscure American cable TV actors and lower league baseball players. Because almost every ‘shoutout’ website is focused on the USA or international audiences.
We decided the UK needed its own celebrity video message, where the cream of British talent – the iconic stars, faces and voices of our childhoods and lives – could be showcased and commissioned to create unique content for fans.
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